Marc Cain unveils his 2020 Spring/Summer collection with a nod to Africa’s bright colours

A display of light and colour


German brand Marc Cain presented it’s Spring/Summer 2020 collection at the Mercedes-Benz Fashion Week in Berlin on July 2nd, bringing some bright colours and South African touch to the catwalk as the collection was inspired by Namibia and the country’s breathtaking plays of light colour and nature. It was a literal burst of colours, with a light show to accompany the most colourful and bold creations yet. The show was dedicated to the motto “Colours In Motion”’.

La Biosthetique, major sponsor of the Mercedes-Benz Fashion week in Berlin, was once again behind the scene created the looks for the collection.

La Biosthetique inspiration appears as pure, simple and beautiful. Our brand are the fruit of the passion to create hair and beauty products from natural pure ingredients.

  • Texturizer = push-up bow-drying fluid for more texture and medium hold.
  • Beach effect styling spray = sea salt spray for more texture and a silky matte, structured finish.
  • Volume powder = innovative high-tech powder that gives the hair more body, lift and texture.
  • Formule laque = aerosol hairspray fixes the style and gives it strong, flexible hold and volume.

La Biosthetique is a major sponsor of Berlin Fashion Week, offering creative opportunities worldwide to our stylists.  If you are interested in more information, contact us and find out how to take part in creative opportunities.



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